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	<title>Hearken Creative Services&#187; economy</title>
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						<item>
		<title>New iStockphoto images, developments</title>
		<link>http://www.hearkencreative.com/2009/10/31/new-istockphoto-images-developments/</link>
		<comments>http://www.hearkencreative.com/2009/10/31/new-istockphoto-images-developments/#comments</comments>
		<pubDate>Sat, 31 Oct 2009 19:05:44 +0000</pubDate>
		<dc:creator>Loren A. Roberts</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[portfolio]]></category>
		<category><![CDATA[camera]]></category>
		<category><![CDATA[cameras]]></category>
		<category><![CDATA[canon 7d]]></category>
		<category><![CDATA[economy]]></category>
		<category><![CDATA[iStockphoto]]></category>
		<category><![CDATA[live sound]]></category>
		<category><![CDATA[photography]]></category>
		<category><![CDATA[sound]]></category>
		<category><![CDATA[stock]]></category>
		<category><![CDATA[timetagger]]></category>

		<guid isPermaLink="false">http://www.hearkencreative.com/?p=609</guid>
		<description><![CDATA[It&#8217;s been a really long time since I&#8217;ve posted here, so this will cover a few things. First, posting images to iStockphoto has been going well. Now, I just need to start making more money from them. Here are a few recent uploads: &#124; &#124; &#124; So is the economy up or down? I don&#8217;t [...]]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s been a really long time since I&#8217;ve posted here, so this will cover a few things.</p>
<p>First, posting images to <a title="iStockphoto" href="http://www.istockphoto.com/hearkencreative" target="_blank">iStockphoto</a> has been going well. Now, I just need to start making more money from them. Here are a few recent uploads:</p>
<p><a href="http://www.istockphoto.com/stock-photo-10813659-yachts-on-balboa-bay-in-early-evening.phprefnum=hearkencreative"><img class="alignnone" src="http://www.istockphoto.com/file_thumbview_approve/10813659/1/istockphoto_10813659-yachts-on-balboa-bay-in-early-evening.jpg" alt="" width="110" height="74" /></a> | <a href="http://www.istockphoto.com/stock-photo-9473053-pacific-northwest-mountain-cabins-circa-1975.phprefnum=hearkencreative"><img class="alignnone" src="http://www.istockphoto.com/file_thumbview_approve/9473053/1/istockphoto_9473053-pacific-northwest-mountain-cabins-circa-1975.jpg" alt="" width="110" height="74" /></a> | <a href="http://www.istockphoto.com/stock-photo-10763426-dusk-on-balboa-bay.phprefnum=hearkencreative"><img class="alignnone" src="http://www.istockphoto.com/file_thumbview_approve/10763426/1/istockphoto_10763426-dusk-on-balboa-bay.jpg" alt="" width="110" height="74" /></a> | <a href="http://www.istockphoto.com/stock-photo-10583118-morro-rock-on-the-california-coast-circa-1974.phprefnum=hearkencreative"><img class="alignnone" src="http://www.istockphoto.com/file_thumbview_approve/10583118/1/istockphoto_10583118-morro-rock-on-the-california-coast-circa-1974.jpg" alt="" width="110" height="74" /></a></p>
<p>So is the economy up or down? I don&#8217;t think anyone can decide. Even <a title="LA Times: Stocks sink as worries mount about spending" href="http://www.latimes.com/business/la-fi-markets31-2009oct31,0,3768833.story" target="_blank">Wall Street was bipolar</a> this past week — way up one day and way down the next. We are considering ways to drastically cut expenses for the company, like moving to a smaller office and using fewer computers, or even temporarily closing the post-production side of the business (entertainment industry has been hit hard). But, on the other hand, I added more job numbers to my jobs list this week than I have in recent memory, and completed several large projects as well. So I&#8217;m feeling cautiously hopeful, at least in the short term.</p>
<p>While we&#8217;re talking about the business, I found an elegant little program called <a title="TimeTagger" href="http://www.matterform.com/mac_software/time_tracking/index.html" target="_blank">TimeTagger</a> for tracking my time spent on projects throughout the workday. It&#8217;s going to help me track profitability much better than I have been able to previously.</p>
<p><a href="http://www.hearkencreative.com/wp-content/uploads/2009/10/7d_586x2251.jpg" rel="lightbox[609]"><img class="alignnone size-full wp-image-611" title="7d_586x225" src="http://www.hearkencreative.com/wp-content/uploads/2009/10/7d_586x2251.jpg" alt="7d_586x225" width="527" height="203" /></a></p>
<p>And, in the &#8220;covet&#8221; department, I&#8217;m really wanting a <a title="Canon 7D" href="http://www.usa.canon.com/consumer/controller?act=ModelInfoAct&amp;fcategoryid=139&amp;modelid=19356" target="_blank">Canon 7D</a>. Great photography <em>and</em> HD filmmaking at multiple frame rates, with lots of upsides. Expensive, but possibly worth it. We&#8217;re not ready financially to make a big purchase like this, but if the right project comes along, this is the one that I would purchase right now. If you want to buy it for me, the link is <a href="http://www.amazon.com/gp/product/B002NEGTU6?ie=UTF8&amp;tag=karenmrober-20&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=B002NEGTU6">here</a><img style="border:none !important; margin:0px !important;" src="http://www.assoc-amazon.com/e/ir?t=karenmrober-20&amp;l=as2&amp;o=1&amp;a=B002NEGTU6" border="0" alt="" width="1" height="1" />&#8230;thanks!</p>
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		<item>
		<title>Are we in good times or bad?</title>
		<link>http://www.hearkencreative.com/2009/07/13/are-we-in-good-times-or-bad/</link>
		<comments>http://www.hearkencreative.com/2009/07/13/are-we-in-good-times-or-bad/#comments</comments>
		<pubDate>Mon, 13 Jul 2009 16:35:12 +0000</pubDate>
		<dc:creator>Loren A. Roberts</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[Pasadena and local]]></category>
		<category><![CDATA[post production for film and video]]></category>
		<category><![CDATA[bankruptcy]]></category>
		<category><![CDATA[box office]]></category>
		<category><![CDATA[British film]]></category>
		<category><![CDATA[Copyblogger]]></category>
		<category><![CDATA[economy]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[film]]></category>
		<category><![CDATA[industry]]></category>
		<category><![CDATA[Knight Rider]]></category>
		<category><![CDATA[Les Otten]]></category>
		<category><![CDATA[NBC]]></category>
		<category><![CDATA[Obama]]></category>
		<category><![CDATA[Ogilvie]]></category>
		<category><![CDATA[Pasadena]]></category>
		<category><![CDATA[Pasadena Daily Photo]]></category>
		<category><![CDATA[toy industry]]></category>
		<category><![CDATA[transformers]]></category>
		<category><![CDATA[Universal]]></category>

		<guid isPermaLink="false">http://www.hearkencreative.com/?p=571</guid>
		<description><![CDATA[Wow, it&#8217;s hard to get a hold on where the economy is, for entertainment companies both big and small. The L.A. Times has a story on how the toy industry is looking to large blockbuster films like Transformers to drive more and more toy sales, especially in the off-peak summer months. A story about the [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.hearkencreative.com/wp-content/uploads/2009/07/174728_2549.jpg" rel="lightbox[571]"><img class="alignnone size-full wp-image-573" title="film-reel" src="http://www.hearkencreative.com/wp-content/uploads/2009/07/174728_2549.jpg" alt="film-reel" width="480" height="360" /></a></p>
<p>Wow, it&#8217;s hard to get a hold on where the economy is, for entertainment companies both big and small. The <em>L.A. Times</em> has a <a title="L.A. Times" href="http://bit.ly/wsYOH" target="_blank">story</a> on how the toy industry is looking to large blockbuster films like <em>Transformers</em> to drive more and more toy sales, especially in the off-peak summer months. A story about the success of the movie industry? But a day earlier, the <em>Times</em> <a title="L.A. Times" href="http://bit.ly/IrxZR" target="_blank">looked at</a> how smaller production and support companies were being squeezed by runaway production — filming moving to cheaper locations out-of-state — and how it&#8217;s going to be hard for the SoCal economy to absorb the loss of work.</p>
<p>And is NBC-Universal <a title="Smoke, but no fire, at NBC-Universal" href="http://bit.ly/2GrV57">for sale or not</a>? Who knows. They have been having a hard time, both on television (<em>Knight Rider</em>) and at the moviess (<em>Land of the Lost</em>). But what happens to the big affects even us small companies.</p>
<p>But look at <a title="Box Office Mojo yearly grosses" href="http://bit.ly/D0t81">total box office figures</a> for the last few years. We&#8217;re on track this year to at least keep up with last year, if not surpass it. People are still spending money on entertainment.</p>
<p>With all of the bad things that are going on in the economy, it&#8217;s good to look at a few bright spots. When an economic shakeout happens, the competition in the market becomes fiercer, allowing strong companies to strengthen their position and weaker ones to be weeded out. Interestingly, it&#8217;s <a title="Globe &amp; Mail storyt on bankruptcy and competition" href="http://bit.ly/Og1QN">not always those that stay out of bankruptcy protection that are the safest</a>. And sometimes, especially in the entertainment industry, it becomes <a title="Guardian article on British film decline" href="http://bit.ly/eOBNd">hard to capitalize on a successful business — like British films</a>.</p>
<p>A few quick links:</p>
<ul>
<li>My new friend Petrea from <a title="Pasadena Daily Photo" href="http://bit.ly/Iaoh3">Pasadena Daily Photo</a> did a series of pieces on our building in Old Town Pasadena last week. Interesting stuff, if you are into the history of old neighborhoods and buildings. Here are the three posts: <a title="Pasadena Daily Photo: Carved Up" href="http://bit.ly/nctyf">1</a>, <a title="Then and Now: Hotel Carver" href="http://bit.ly/KOzwB">2</a>, <a title="Pasadena Daily Photo: Earth Trembles, as Does Memory" href="http://bit.ly/LMwBD">3</a>, &amp; <a title="Hey, You're Standing in My Light!" href="http://bit.ly/cBzM4">4</a>.</li>
<li>Homage or plagiarism? Lots of designers are up in arms about <a title="Les Otten site" href="http://bit.ly/FaA2F">this</a> website for a Republican candidate for governor, including <a href="http://bit.ly/127uOb"><em>Print</em>&#8216;s Daily Heller blog</a>. Is it plagiarism? I don&#8217;t know. But the similarities to Obama&#8217;s well-designed site for his candidacy are striking&#8230;</li>
<li>Copyblogger has a <a title="Copyblogger" href="http://bit.ly/15oa3X">great little article</a> about my favorite ad guy, Lloyd Ogilvie. Even though he wrote <em>Ogilvie on Advertising</em> decades ago, it still rings true for me as a marketer and graphic designer.</li>
</ul>
<p>Happy Monday to you, wherever you are!</p>
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