Last summer I helped produce a reunion for the West Covina High School Chamber Singers. We had a wonderful time, and [finally] I was able to get the time to do an edit of all the footage that was shot at the event.
Purchasing the DVD via PayPal can be done on the WCHS Chamber Singers site.
This was a fun side project. No money was charged for my time; I hired a videographer to be at the event, so that I could participate in the event myself.
The whole process was a good learning experience, and another chance to bring a project from conception to completion.
Back before Fuller Theological Seminary had even hired any staff for this new venture, the Lloyd Ogilivie Institute of Preaching needed a multichannel piece that would bring in relevant candidates for the new chair of the program. So it needed to be high-end, concise, fast, and under-budget. We designed three pieces: a magazine ad, a direct-mail piece, and a (mini) website. In addition, we filmed several people on campus, all talking about what the Institute was going to do.
All design and filming (and subsequent printing and DVD replication) was turned around within one month, and perfectly on budget. The campaign was successful: Mark Labberton is now the chair of the academic program, and has successfully moved it from infancy to relevancy across the campus.
I just wrote a post yesterday on Crazytown Blog that looks at where people and companies are spending their money vis-a-vis art and entertainment. Take a look.
Does practice make perfect? Then why does society’s meta stories tell us otherwise? On Crazytown Blog this morning. http://bit.ly/spGW4p
FOR IMMEDIATE RELEASE : October 2011
Planetary Society Headquarters, Pasadena, CA
Hearken Creative (www.hearkencreative.com) of Pasadena, CA is proud to announce a historic magazine redesign — the first in the magazine’s 31-year history. The Planetary Report is a highly-regarded quarterly member magazine, bringing space research and advocacy news to 50,000 readers worldwide and commissioned by the Planetary Society of Pasadena, CA. The first two redesigned issues were released in June 2011 and October 2011.
The Planetary Report was introduced soon after the Planetary Society was launched in 1980 by scientist/author Carl Sagan, JPL/Caltech professor Bruce Murray, and JPL scientist Louis Friedman. The desire for a new look and focus prompted incoming executive director Bill Nye to turn to Loren A. Roberts of Hearken Creative for a complete re-design of the magazine, including adding a brand new kids’ section that capitalizes on the Bill Nye the Science Guy™ brand.
“Loren gave our 31-year-old magazine a beautiful new look,” said Bill Nye, executive director of the Planetary Society. “Beautiful pictures just jump out at you, and the text is mysteriously easier than before to read. We are delighted with his work.”
“It’s an honor for us to assume the creative mantle for a magazine seen around the world,” said Loren A. Roberts, principal of Hearken Creative. “We are proud of the Planetary Society’s mission, and our partnership with them over fourteen years; and we look forward to this new chapter in our history together.”
The relationship between the Society and Hearken Creative began in 1997 when Roberts designed all of the graphics for Planetfest’97, a convention where tens of thousands of people watched Mars Pathfinder land on Mars using a real-time link from JPL at the Pasadena Convention Center. All printed graphics, banners, signage, advertising, and online graphics were designed by Hearken Creative. Since then the partnership has grown, with Hearken Creative designing t-shirts, logos, posters, websites, brochures and more for the Society.
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So I’m very impressed by what my brother has been able to do. He started his business right about the same time as I started mine. And now, he’s being covered in trade publications as a true expert in his craft. Congratulations! Here’s a quick excerpt:
Although he’s created light shows at some of the world’s most glamorous events, LD Todd Roberts maintains a distinctively low profile and simple lifestyle. The veteran designer still enjoys unloading rigs at his events, and would prefer to relax with his family on the beach than anything more glamorous. Todd’s work is intricate and often edgy, but his personal life is unpretentious and rooted in basic values. He wouldn’t have it any other way.
Read the rest of the article (plus interview) on Elation Lighting’s E-news.
So I get hooked on TV shows that last only a few episodes before cancellation. Often. My new Crazytown blog post: http://bit.ly/oqa5F2
Ooops: I forgot to let you know about my guest-writing platform on Ryan Scott Oliver’s wonderful blog CRAZYTOWN. My articles come out every Monday morning, and span subjects from pop culture to music and theatre to education to how modern technology separates us and brings us together in new and unexpected ways. I’d love for you to read it! And don’t forget to check out some of the other wonderful, hilarious, and thought-provoking writers that are also on CRAZYTOWN…
The Perfect Gentlemen are a riveting vocal group here in Southern California. A few weeks ago, I dropped everything in my office and walked over to the Levitt Pavilion at Memorial Park here in downtown Pasadena to see them perform. And then I pulled out my camera. The light was really harsh, because it was sunset (I hate to think of the blinding spotlight the performers were enduring onstage!), but everything turned out really warm and summery. Lots of fun.
Flickr Photos
