Hearken Creative Services’ blog

Blog, business, graphic design

A New Issue of The Planetary Report in thousands of mailboxes

This is still one of my favorite projects! The Planetary Report is a quarterly magazine published by The Planetary Society. I have been its art director for the past several years, and we make beautiful, informative art every time!

It’s fun to watch your baby head out into the world and be read by thousands of people, keeping them educated and informed about science. Very proud of the work we do on this.

Blog, business, film/video, post production for film and video

“A Swinging Centennial: Jackie Robinson at 100” video posted in three days

On September 29, a world premiere jazz work was performed in Pasadena, CA. We were there to film it, and we posted the edits only three days later!

Our only regret: because the sound board was hard-wired into the venue, we were not able to pull a feed (or better yet — a multi-track feed with ProTools) from the soundbooth. So everything you hear is from our mics placed throughout the room.

However we’re proud that we were able to pull this off in such a short time, and that the client is happy with the result!

PART 1:

PART 2:

 

Blog, business, film/video, Pasadena and local, portfolio, post production for film and video, sound

Event Video Posted in Record Time

The Baseball Reliquary held its 21st annual Shrine of the Eternals induction ceremony on July 14, 2019 at the Pasadena Central Library, Pasadena, California. Honorees included the 2019 Hilda Award recipient Ralph Carhart, and the 2019 Tony Salin Memorial Award recipient Bob Busser. Chris Epting delivered the Keynote Address. The inductees were Billy Beane (accepted by Zak Basch), Lisa Fernandez, and J.R. Richard.

Two days later, Loren Roberts and Hearken Creative had already edited the entire event, and posted it to YouTube. Editing and posting quickly makes for better fan/user engagement, and the video has already been watched dozens of times in the past few weeks.

Do you need video (production and post-production) for your event or marketing campaign? Call us now.

Blog, business, graphic design

Touring the Facility Where the Print Magic Happens

Editor of The Planetary Report Emily Lakdawalla joined me today as I approved magazine proofs coming off press. We had a blast, and account manager Gwen Lloyd gave us the grand tour of their print facility. Check it out — Emily filmed some of the fun machines running:

It is invigorating to work with great colleagues, and today’s press proofs once again brought home the value of a good team throughout the visioning and production process.

Blog, business, graphic design, portfolio

Loren Roberts (and our magazine) mentioned on Planetary Radio

Grateful to Emily Lakdawalla and Mat Kaplan for a lovely mention on the most recent edition of Planetary Radio. Emily was discussing some of the newest features of The Planetary Report magazine — including the quarterly spacecraft-locating-map-feature “Where We Are” — with Mat. I’m grateful for the decades-long partnership that we have with The Planetary Society, and look forward to even more fun with them in the future.

The segment on the magazine begins at about 6:40.

Blog, film/video, Pasadena and local, post production for film and video, sound

Baseball Reliquary videos published

We have a multi-year relationship with The Baseball Reliquary, a sort of “people’s Baseball Hall of Fame.” Not only do we film many of their events (such as the one below), we set up their YouTube channel and have begun populating it with archival footage that the Reliquary has provided to us. Pretty fun, right?

Check out the video, and enjoy some of most fantastic baseball music that you have ever heard, courtesy of 2018 inductee Nancy Faust!

Blog, business, graphic design

Bill Nye Quarterly Magazine Off the Press

Once again we have published a beautiful issue of The Planetary Report, the quarterly magazine of The Planetary Society (Bill Nye is the CEO). I’m so excited for everyone to see the beautiful artwork and infographics that we did for this issue.

Not only are we doing the magazine for The Planetary Society, but we also support the marketing department: we just finished developing a life-size standee of Bill Nye to be used at conventions and trade shows!

Don’t forget to contact us for any marketing/design/art-direction needs you have.

And, if you want to take a look at the magazine online (almost as good as seeing everything look beautiful in print) go to http://www.planetary.org/explore/the-planetary-report/.

Blog, graphic design, portfolio

Another magazine for Bill Nye in the books

Our win for this week was getting Bill Nye’s newest quarterly magazine off press and ready for mailing. We’re placing a lot of emphasis on infographics in order to explain complex scientific principles and processes involved with space science and exploration. The hope is that people become even more excited and invested in space science through our magazine. Head over to http://www.planetary.org to become a member and get your own copy of the magazine!

 

Blog, business, film/video, portfolio, post production for film and video

Museum video for the win

We have been working with the Los Angeles Maritime Museum for years, but we are just now beginning to explore how video can help them market the wonderful little museum on the Los Angeles Waterfront.

To that end, we applied for a grant to produce a video specifically on the history of Terminal Island. This is a Ken Burns-style short piece:

And, since there are a lot of Spanish-speaking people in Southern California, we decided to do it in Spanish:

And then I did a quick 30-second “welcome” for the Museum’s YouTube page. Our thinking is that this could also be used as a cheap 30-second commercial spot for cable and local-access channels:

We are happy, the client is ecstatic, and we’re looking for the next video project to promote the Museum. Very exciting!